Gone are the days where consumers acted as one big party with a single voice. Social media now allows every consumer has an individual voice and ability to post on a business’ page. Consumers are no longer passive recipients of a goods and services, business and consumers are now closer than ever before.
Your Orthodontic practice must get on social media to create the one on one business to customer interface it needs to succeed. Listening is the most important part of being on social media. Listen to what your consumers want and make it happen. Happy consumers are more likely to tell others about the positive experience they had with your company.
This new human to human style will change how you interact with your customers and it certainly provides better conditions for excellent customer service. You can improve the business experience with each consumer one at a time.
You can also create an online community for your business. Before social media, customers and the business owners really had nothing in common. Now, you can share a lot with your customers over social media and become closer with them. Consumers like it when they have more knowledge about where their money is going and the business they are buying from.
For even more information and assistance in making your Orthodontic practice a SOCIAL practice, contact Ortho Marketing Pros today at (914)788-1555.
