How to Optimize Your Videos for Search
Video content is king right now. In fact, videos are projected to dominate 80% of web traffic by next year. If your practice is taking advantage of this massive opportunity, excell
Do URLs Matter and How Do You Craft a Good One?
Don’t groan and yawn. This may sound like a really boring topic of digital marketing for orthodontists, but URLs are super important for SEO and web traffic. Yes, page URLs do ma
How to Use Your Orthodontic Technology to Market Your Practice
One of the most important aspects of marketing is being able to showcase what sets your practice apart from the rest. What will motivate someone to travel 30 minutes to your practi
In the News: Catch Ortho Marketing in The Progressive Orthodontist
The Progressive Orthodontist is a print and online magazine that strives to build a “community of forward-thinking orthodontists focused on achieving success and balance in toda
We’ve Launched a Podcast Channel for Orthodontic Marketing
As experts in the orthodontic marketing industry, we understand that orthodontia can be busy and exhausting. Sometimes you just don’t have time to sit down and read a blog po
Avoiding the Biggest Orthodontic SEO Mistakes Today
Growing an orthodontic practice takes focus, time, and consistent effort. Many teams put in the work each day, yet still feel unsure about why their online presence is not improvin
SEO for Your Orthodontic Practice
THERE IS A LOT OF TALK IN THE MARKETING WORLD THESE DAYS ABOUT SEO, BUT JUST WHAT IS IT? Search Engine Optimization is the process of helping a website rank higher on search engine