3 Facebook Ad Tips for 2020
The world of Facebook Advertising is constantly changing. Every week there’s something new that Facebook has changed or other marketers have learned. That’s why it’s so impor
Setting Goals for Your Practice in 2018
As another year comes to an end at Ortho Marketing, we know that you are setting the bar high for your practice in the new year. And it’s not unusual to set new goals and objecti
The Holidays are a Great Opportunity for Promotions!
Promotions and contests are not only a good way to get attention for your practice, but they are also a great way to give back to your patients and your community. So what do I do?
#NationalHolidays and Your Social Media Strategy
You probably already know that social media gives your practice more exposure than ever before, and how you put it to use is the important part. Using a social media strategy calen
4 Issues That Are Holding Back Your Content
Your internet presence, whether that be social media, blogs, photos, videos, podcasts, etc., should be an ever-flowing stream of creative content. But at Ortho Marketing, we see o
How to Use Your Orthodontic Technology to Market Your Practice
One of the most important aspects of marketing is being able to showcase what sets your practice apart from the rest. What will motivate someone to travel 30 minutes to your practi
When is the Right Time to Ask for Patient Referrals?
Referrals are one of the many crucial veins that pumps the heart of any orthodontic practice. Striking a positive rapport about referrals at the right time, in the right mood, is
We’ve Launched a Podcast Channel for Orthodontic Marketing
As experts in the orthodontic marketing industry, we understand that orthodontia can be busy and exhausting. Sometimes you just don’t have time to sit down and read a blog po
Tips for Shooting Effective Video Testimonials for Your Orthodontic Practice
Pretty much any article that you read about how to create engaging content for your social media or website, will include at least one segment about the importance of using vi
Social Media Marketing and Why It Works for Your Orthodontic Practice
Social media has generated explosive results in marketing just about every facet of business and everyday activity. The NFL now encourages viewers to tweet about the game, and news
